From original concept, funding via Kickstarter in 2011 to forming and growing the small company, manufacturing both domestic and overseas, opening sales channels and so on.
A difficult but incredible journey that could not have been accomplished without an equally incredible team of people.
Selected to speak at the TEDxSacramento City 2.0 event about cycling safety and the creation of Revolights.
Approached by Shark Tank producers for Season 5 appearance, which first aired March 2014.
Received offers from Daymond and Kevin, an unexpectedly generous offer from Robert and some intense words from Mark. In the end, made the deal with Robert Herjavec.
Season 5, Episode 19.
From the very beginning with an unexpectedly successful Kickstarter, we went on to receive more than $500,000 in funding across three successful campaigns, which were all internally developed and managed. It was both an incredible funding and marketing opportunity.
The original Kickstarter campaign. By its close it was the 7th most funded campaign ever.
Our first campaign working alongside another cycling start-up, Mission Bicycle Company.
Campaign for our first "connected" device.
Led the drive from concept through design for manufacturing and into full production for multiple models of Revolights.
This included finding, vetting and interfacing with manufacturers and suppliers, creating all necessary documents to complete production and figuring out ways to drive costs down.
Pitching and Fundraising
Successfully led Revolights through multiple fundraising rounds, both equity and note, from Angel groups, small funds and many, many pitches.
Building a Team
The key to all of Revolights' successes and accomplishments has been building an incredibly talented and devoted team of people.
Starting from only online sales through our own website, we were able to grow Revolights to global distribution through many online and brick & mortar retailers. Involving finding retailers and distributors that fit with our brand, vetting sales plans, negotiating contracts and supporting their operations.
Led the pursuit of intellectual property at Revolights from start to now 6 granted utility patents (5 US, 1 CN) with more pending, 2 design patents and trademarks in all major cycling markets.